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About Us

18 Ltd is a youth marketing consultancy that specialises in research to establish what the youth think, want, need and do. By doing so we provide youth with a platform to have their say in an environment which is not just safe and anonymous, but also one where the results are made available to decision-makers. Once the youth have had their say, they know that their opinions are being heard. Our survey websites which are run on 18tracker.com provide members of our youth panel with the opportunity to express their opinions and attitudes about current issues, different brands, media consumption & lifestyle. We provide the aggregated results of our research (stripped of any personal identification information) to a wide variety of clients, including government, brands, services and media. In addition, certain survey findings are published on our websites so that the respondents can be among the first to find out the concerns and interests of New Zealand youth. Our commitment to the survey respondents is to keep the websites safe and easy to use.

18 Tracker abides by the principles set out by the Market Research Society of New Zealand Code of Practice regarding the collection, use and retention of data. For further information about the Codes of Practice for New Zealand Market Research companies, check out http://www.mrsnz.org.nz/Code-of-Practice/Code-of-Practice.asp 18 Tracker is owned by 18 Ltd. If users have questions or concerns regarding this statement or the 18 Tracker site, they should first contact us at: